|Tatjana and Tom, photograph courtesy of Teapro UK|
Instagram is by far my favourite strategy to join with tea individuals, I like taking a look at all of the inventive tea pictures! One account that all the time entertains and amuses is Teapro UK. Founders Tatjana and Tom are extremely whimsical and creative. They do an awesome job of illustrating the fun of tea. Teapro UK is a digital tea store the place you may browse tea and teaware, or order tea subscription containers. Our interview under provides you a peek into the life of two tea-entrepreneurs, and how they hold the inventive juices flowing.
There are many tea subscriptions on the market, why did you resolve to start out one?
Tea is each easy and complicated. Tea subscriptions are getting more and more in style and but discovering a product you wish to have each month isn’t as simple as you’d assume. We wished to create an expertise that’s designed to extend your enjoyment and data of tea and encourage you in your tea journey, not simply to ship tea We wished to be free leaf solely, wholesome, academic, environmental, private and pleasing.
What units Teapro UK other than the opposite tea subscriptions?
Little particulars, like our insert playing cards, hand paper packing of glasses, sticker albums and stickers deliver a way of completeness to your tea expertise.
Medium particulars, like our free leaf solely mantra and beautiful tea-ware.
Bigger particulars, like our relentless quest to find the best natural, genuine premium free leaf teas from across the world and our plastic free ethics down to each element.
How did you each get into tea?
We had been stumbling collectively via North London and had a free leaf Dragon Well inexperienced tea from a now closed tea store and the second we had our free leaf tea-piphany.
|Photo courtesy of Teapro UK|
How do you resolve the teas so as to add to every field?
We began by structuring the tea-verse. We mapped out 12 themed containers to match the seasons and tea experiences we really feel individuals should strive together with: Black and Yellow, White Gold and Herbalism containers. These tea containers had been then stuffed by our ongoing relentless refining, discovery and sampling of the perfect teas emulate the expertise of the field particularly specializing in the normal rising areas. Our Dragon Well for instance comes from close to to THE Dragon Well (Long Jing in Chinese) the place a village water effectively has excessive mineral water content material. They name it Dragon Well as a result of when it rains, the mineral water creates the looks of Dragons dancing contained in the Well.
How do you supply your teas?
Sourcing might be tougher than sampling. We need to get our feelers out throughout via phrase of mouth and laborious graft analysis to make sure we unearth the treasures we’re on the lookout for. We guarantee we’ve drunk all of our teas (with re-steeps) earlier than we’d conform to promote it and in contrast to different subscription firms work with totally different farms for our totally different teas and supply from across the world, usually from China however together with China, India, Brazil, South Africa, Rwanda and even Thailand.
Do both of you’ve gotten any private tea rituals?
Tom likes to hearken to Alan Watts and have a natural tea comparable to Greek High Mountain tea within the night earlier than going to mattress. Tatjana is all the time making an attempt to take a chic shot for our instagram earlier than tucking in to her brew.
I like all of your enjoyable pictures. How do you provide you with the concepts?
Coming up with concepts is straightforward typically, different occasions we appear to wish heaps of assist and analysis. Luckily pictures is a bit of a aspect interest for Tatjana, so she simply loves experimenting and making an attempt out totally different concepts. Sometimes, we get impressed by different content material creators. There is a lot creativity and expertise on Instagram – it’s an awesome place to get inspiration. Other occasions, we predict of a theme and than strive to determine how we will tie tea into it.
We try to higher get our message throughout in regards to the pleasures of free leaf tea and very often the tea is so fascinating we will let or not it’s the star of the photograph.
What has impressed you recently?
We are impressed by TrashTagging in addition to our rising community of associates and influencers. Also our clients’ pictures and opinions, particularly when out of nowhere – you get up to stunning blogs and articles. It’s extremely coronary heart warming and it evokes us to maintain going 🙂
What is sooner or later for teapro UK?
We wish to additional our environmental, homelessness and neighborhood work (we’ve huge plans!), whereas making an attempt to ascertain teapro as the perfect luxurious free leaf tea firm within the Universe.